Success in the Maryland Cannabis Market with Christina Betancourt Johnson
December 5, 2024
On this episode of Let's Be Blunt with Montel, we’re thrilled to host Christina Betancourt Johnson, a trailblazer in the cannabis industry and the founder/CEO of Standard Wellness Maryland and The Forest. Christina’s company is the first African American and Latina majority-owned, vertically integrated cannabis company in the U.S. and Maryland’s first vertically integrated social equity licensee.
Join us as Christina shares her inspiring entrepreneurial story, the challenges and triumphs of being a minority business owner in the rapidly evolving cannabis landscape, and how she’s redefining holistic wellness through The Forest dispensary. We’ll also explore her leadership roles on national legislative efforts for cannabis legalization—an especially timely topic in today’s political climate.
Tune in to hear her insights on fostering equity in the cannabis market, the importance of community-first business models, and her advice for aspiring entrepreneurs looking to enter the space. Christina’s vision for Standard Wellness and The Forest is more than just about products—it’s about meaningful change, empowerment, and creating opportunities for all.
You won’t want to miss this one. Listen now!
Join the conversation and empower change in the cannabis industry:
#CannabisEmpowerment #HolisticWellness #Entrepreneurship #EquityInBusiness #CommunityFirst #InspiringLeaders #MeaningfulChange